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World Screen Newsflash

June 26, 2020


Eccho Rights’ Fredrik af Malmborg on Finding Opportunities Amid the Pandemic

Even within the challenging environment brought about by the global coronavirus pandemic, Eccho Rights has launched two Turkish series to the global marketplace: My Home, My Destiny and Legacy. The company has been able to rise above the challenges of the current times to find new opportunities, especially in a unique production ecosystem like that in Turkey.


Alongside its bevy of Turkish dramas, Eccho Rights is fortunate to have a considerable lineup of series from Sweden, where production has continued throughout the COVID-19 pandemic. As a result, the company will have four new seasons of various shows premiering in the fall. Scandinavia has long been famous for Nordic noir, and crime stories continue to be in demand, but there is also a Nordic romance genre emerging from the region, as audiences are welcoming lighter “blue-sky” fare—and Eccho Rights is ready to deliver this.

With countries’ production sectors having been impacted in different ways (and to varying degrees) by shutdowns, Eccho Rights has certainly benefited from the diversity of its portfolio—which counts series from all across Asia, Europe and Latin America. This diverse portfolio of drama has allowed the company to thrive in meeting the needs of broadcasters in these “new normal” times, but also pre-COVID-19. A lot of local broadcasters are launching SVOD services, as viewers move online, and Eccho Rights’ programming is helping them, too.

Fredrik af Malmborg, managing director of Eccho Rights, spoke to Anna Carugati, World Screen’s group editorial director, via video conference about the strengths of the company’s varied offering and where the bright spots can be found even in darker times.

See Eccho Rights’ Summer 2020 Showcase here.

More from Eccho Rights

My Home My Destiny

***Video***(Drama, 95x45 min.) Zeynep is born into a life with few opportunities but is adopted as a young girl and given a chance to blossom. Years later when her birth mother seeks her out, her fairytale life starts to crumble.
Watch now on WorldScreenings.com


***Video***(Drama, 100x45 min.) With her dying breath, Seher’s sister asks her to take care of her little boy who lives with his late father’s rich family. Living in the family mansion, Seher eventually finds what she least expected, love.
Watch now on WorldScreenings.com

Love Me

***Video***(Drama, S1: 6x45 min., S2: 6x45 min.) How do different generations deal with love, passion and emotion? A warm and humorous series about relationships, grief and sadness.
Watch now on WorldScreenings.com


***Video***(Drama, 8x45 min.) How will a single a mother of three kids in the middle of her career find new love? Is it worth searching for a new relationship at this stage in life?
Watch now on WorldScreenings.com


***Video***(Drama, S1: 13x90 min., S2: 26x60 min., S3: 13x90 min.) Follows the story of a man who is betrayed by his closest friends and fiancée and reinvents himself to take revenge.
Watch now on WorldScreenings.com


***Video***(Drama, S1: 8x45 min., S2: 8x45 min.) How far would you go to hide your darkest secrets? This question hangs over four lawyers who must defend not just their clients’ honor but their own.
Watch now on WorldScreenings.com

The Promise

***Video***(Drama, S1: 103x45 min., S2: 250x45 min.) Reyhan and Emir couldn’t be any more different, yet their lives intersect with a promise that brings them together in the most unexpected way.
Watch now on WorldScreenings.com

Invisible Heroes

***Video***(Drama, 6x52 min.) Winner of multiple international awards, the remarkable true story of two Finnish diplomats who saved the lives of thousands of Chilean citizens during the Pinochet military coup of 1973.
Watch now on WorldScreenings.com

Wounded Birds

***Video***(Drama, 122x45 min., S2: 79x45 min.) Two orphans on the run from a ruthless criminal try to make a new life in Istanbul. They face many dangers, but love, hope and determination propel them toward a glorious destiny.
Watch now on WorldScreenings.com

Everywhere I Go

***Video***(Drama, 75x45 min.) Selin has just bought the house of her dreams—but it quickly turns into a nightmare when she realizes that she is not the only owner.
Watch now on WorldScreenings.com

Visit Eccho Rights’ Screening Room

Eccho Rights Contacts: Fredrik af Malmborg, Managing Director; Nicola Söderlund, Managing Partner; Handan Özkubat, Director, Turkish Drama; Barbora Susterova, Head, Latin America & Iberia; Deborah Youn, Head, Asia Business.


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